Yosef Martin — SPARQNOW

At-a-Glance

Founded Boxycharm in January 2014, growing it to $100 million in sales
Started his first company, Merchandize Liquidators, in December 2003 with $375
Focused on building online awareness using SEO, social bookmarks, influencers, and viral content
Built a community for Boxycharm with approximately 100 Facebook groups and 100 Instagram fan pages

Biography

Yosef Martin is an entrepreneur with a focus on building online businesses and marketing. He began his entrepreneurial journey in December 2003, founding Merchandize Liquidators with an initial investment of $375. This business-to-business company relied heavily on SEO and later leveraged social bookmarks like Reddit and Digg for marketing. He sold Merchandize Liquidators in 2016.

In January 2014, Martin launched Boxycharm, a direct-to-consumer (DTC) beauty subscription service.