Tony Hawk is the founder of Tony Hawk Enterprises. He is prominently associated with the 'Tony Hawk's' series of skateboarding video games, which were published by Activision and endorsed by him. The series saw its primary development by Neversoft from 1999 to 2007, with generally annual releases, before Activision transferred the franchise to Robomodo in 2008.

Starting with 'Tony Hawk's Pro Skater' in 1999, the franchise became one of the best-selling video game series of the early 2000s.