Samantha Ettus is an American bestselling author, speaker, TV contributor, and activist. Following October 7th, she transitioned her professional focus from women's empowerment to a mission-driven platform dedicated to combating antisemitism. In this capacity, she created the New Voices Campaign, recruiting celebrities to publicly oppose antisemitism, and became known for her popular Instagram feed and Substack, The Jewsletter, which provides news amid misinformation.