Ruth Soukup is a 4x 7-figure brand entrepreneur, CEO coach, and business strategist. She is the founder and CEO of Ruth Soukup Business (formerly Elite Blog Academy), a company she established in 2014. Additionally, she founded Thinlicious in 2022 and Do It Scared in 2018, serving as CEO for both. Soukup is also a New York Times best-selling author, having written seven books, and has hosted two top-ranked podcasts.