Rob Falzon — SPARQNOW

At-a-Glance

Founder and CEO of BrightStreet (since 2025), a nonprofit focused on expanding opportunities for small businesses and accelerating economic mobility.
Founded BrightStreet, which provides catalytic microloans and wraparound support services to entrepreneurs in under-resourced communities.
Served over four decades at Prudential Financial, including as Vice Chair and CFO.
Guided Prudential Financial through strategic transformation, investment growth, and complex economic cycles, building high-performing teams and optimizing capital.
Committed to the Newark community, serving on multiple nonprofit and university boards.
Holds an MBA in Finance and Accounting and a Bachelor's degree in Economics.

Biography

Rob Falzon is the Founder and CEO of BrightStreet, a nonprofit he established in 2025 to expand opportunities for small businesses in under-resourced communities and accelerate economic mobility and revitalization. Through BrightStreet, he focuses on unlocking the power of entrepreneurship by bridging the credit gap for startups, solopreneurs, and microenterprise owners, providing catalytic microloans and wraparound support services.