Peter Shankman is an American entrepreneur and author, widely recognized for founding HARO (Help A Reporter Out). This online service facilitated connections between journalists and sources, becoming a standard in the industry before its acquisition by Vocus, Inc. in 2010.
Shankman began his career at America Online (AOL) as a Senior News Editor, where he contributed to the establishment of the AOL Newsroom and spearheaded coverage of the 1996 Democratic and Republican conventions.