Peter Mallouk is the President and Chief Executive Officer of Creative Planning, LLC, a nationally recognized independent wealth advisory firm. Since 1998, he has led the firm, which manages and advises on approximately $350 billion in combined assets as of December 1, 2024. Creative Planning serves clients across all 50 U.
S. states and internationally, with its teams dedicated to helping clients achieve their long-term financial goals through comprehensive, coordinated wealth management.