Melissa M. Proctor

At-a-Glance

EVP, Chief Marketing Officer at Atlanta Hawks & State Farm Arena.
Co-Founder and Investor at Pravida Health, a wellness & longevity center.
Best-selling author of "From Ball Girl to CMO".
Serves as a Board Member.
Previously an Adjunct Professor at Portfolio Center (2007-2009).

Biography

Melissa M. Proctor is the Executive Vice President and Chief Marketing Officer for the Atlanta Hawks & State Farm Arena. She brings over 20 years of experience in business and brand strategy, innovation, digital, content, design/creative, and consumer marketing for entertainment, media, and sports brands. Her expertise includes effectively leading teams, developing positive work cultures, and defining new roles within organizations.