Masanori Kawana — SPARQNOW

At-a-Glance

EVP & MD of Fanatics Asia, growing topline revenue by 9x to over $150M, making it the fastest-growing segment within Fanatics Commerce globally.
Closed 10 long-term (10+ years) exclusive licensing deals with major Japanese sports leagues including NPB, J.League, and B.League.
Transformed Majestic Japan from a loss-making brand into a profitable Fanatics vertical commerce business.
Founding Board Member of the Japan Baseball Council (球心会 / Kyushinkai), uniting professional and amateur baseball.
Holds an MBA and a Bachelor of Laws (LLB).

Biography

Masanori Kawana serves as the EVP & MD of Fanatics Asia, where he is recognized as a values-driven leader focused on igniting the Asian sports industry through innovative products and services. He is a transformative leader and problem solver, contributing to Fanatics Commerce globally by making Fanatics Asia its fastest-growing segment, expanding team size by 7x, and growing topline revenue by 9x, surpassing $150M.