Mark Greeven is the Dean of IMD Asia and a Professor of Management Innovation at IMD. His work focuses on exploring new ways of managing in a turbulent world, accelerating corporate innovation, enabling digital transformation, and designing business ecosystems. He collaborates with innovative Chinese companies such as Ping An, Alibaba, Pinduoduo, and Haier, as well as entrepreneurial multinationals including Bayer, ASML, Evonik, Johnson & Johnson, Bosch, Daimler, Nestle, Richemont, and SwissRe.