James Gregson — SPARQNOW

At-a-Glance

Leads Global Marketing & Brand at Base44 and Wix since 2025.
Served as VP of Creative at OLIPOP PBC from September 2024 to April 2025.
Held roles at the LEGO Group for over 8 years.
Recognized in Adweek Creative 100.
Founded his own consultancy focused on digital transformation and social media.
Holds a BFA with a major in Computer Animation.

Biography

James Gregson is an executive creative marketer who leads Global Marketing & Brand at Base44 and Wix, both since 2025. With over 15 years of experience, he focuses on building global brands through strategic marketing, breakthrough creativity, and the application of data and purpose. He is particularly interested in the intersection of creativity and innovation, constantly exploring how AI and new technologies can enhance brand building and content development.