Jim Farley — SPARQNOW

At-a-Glance

CEO of Ford Motor Company, leading its digital and electric revolution through the Ford+ plan
Board member of Harley-Davidson
Instrumental in the reinvention of the Lincoln brand and its introduction in China
Led the successful launch of Toyota's Scion brand
Holds an MBA and a Bachelor's degree in Economics and Computer Science

Biography

Jim Farley is the Chief Executive Officer of Ford Motor Company, a position he assumed on October 1, 2020. He is focused on transforming Ford to lead the digital and electric revolution in the automotive industry through the customer-focused Ford+ plan. Under his leadership, Ford reorganized its business into three distinct automotive segments: Ford Blue for gas and hybrid vehicles, Ford Model e for electric vehicles and digital platforms, and Ford Pro for commercial vehicles and services.