Itai Damti is the CEO and Co-Founder of Unit, a company at the forefront of embedded finance. Unit offers ready-to-launch solutions, including embedded capital, banking, and bill pay, designed to help software companies expand their revenues and enhance customer experience. Unit's products currently serve millions of users through approximately 100 customers, including notable names like Wix, Bill.com, Honeybook, Relay, and Homebase.