Gabe Zichermann is a Canadian-American entrepreneur, author, and public speaker recognized for his advocacy of gamification. He focuses on leveraging game mechanics to increase user engagement across various non-entertainment platforms, including business and education. Zichermann currently serves as a Co-Founder at Two Spoons Creamery, a role he has held since 2020. He also operates as a Public Speaker, Consultant, Coach, and Author under his own name, a capacity he has maintained since 2005.