Gurcharan Das is an Indian author, management guru, and public intellectual. He is widely recognized for his trilogy exploring the classical Indian ideal of life's goals. The first book, "India Unbound," focuses on artha or 'material well-being,' offering a personal account of India's recent economic rise. The second, "The Difficulty of Being Good," delves into dharma, or 'moral well-being,' using the epic Mahabharata to illuminate daily moral dilemmas.