Greg McKeown is a New York Times bestselling author, public speaker, and the founder and CEO of McKeown, Inc. He is known for his work on interpersonal communication, prioritization, and team effectiveness. His books, "Essentialism: The Disciplined Pursuit of Less" and "Effortless: Make It Easier to Do What Matters Most," are New York Times bestsellers, collectively selling over three million copies and published in more than 45 languages.