Erik Zamudio is the Co-founder and CEO of Roll, a position he has held since 2021. Prior to this, he co-founded Fooji, where he served as Co-Founder and CBO from May 2015 to February 2021. He is also noted for building Dispo.

His career includes a role as CCO at Playboy. Before his entrepreneurial ventures, Zamudio was the Head of User Acquisition and Growth at WeStyle from October 2014 to August 2015.