Eesha Sharma — SPARQNOW

At-a-Glance

Associate Professor of Marketing at the Fowler College of Business at San Diego State University
Researches consumer behavior and financial well-being, examining how people react to perceived financial scarcity and factors influencing financial decision-making
Her research has been published in journals such as Journal of Consumer Psychology, Journal of Consumer Research, and Proceedings of the National Academy of Sciences
Holds a Ph.D. in Marketing and a B.Sc. in Finance and Marketing from NYU’s Stern School of Business

Biography

Eesha Sharma is an Associate Professor of Marketing at the Fowler College of Business at San Diego State University. She holds a Ph.D. in marketing and a B.Sc. degree in finance and marketing from NYU’s Stern School of Business.

Professor Sharma's research focuses on consumer behavior and financial well-being, exploring how psychology and marketing can be used to understand and improve both.