Bill Macaitis — SPARQNOW

At-a-Glance

Founder & CEO of SaaS CMO Pro since 2024
Advisor & Board Member at Macaitis Advisory since 2018
Served as CMO, CRO, and Board Advisor at Slack (2014-2017)
Held Chief Marketing Officer role at Zendesk (2012-2014)
Served as SVP of Marketing at Salesforce.com (2008-2012)
Achieved 5 exits over his career
Advises B2B SaaS companies at Series A and above

Biography

Bill Macaitis is the Founder and CEO of SaaS CMO Pro, established in 2024. He also serves as an Advisor and Board Member at Macaitis Advisory, a role he has held since 2018. Through these ventures, he provides board advisory services, sharing his extensive go-to-market knowledge with AI and SaaS companies.

Macaitis's career includes leading marketing for three of the fastest-growing SaaS companies in history. He served as CMO, CRO, and Board Advisor at Slack from 2014 to 2017.