Ben Hansford — SPARQNOW

At-a-Glance

Professor of AI at USC School of FIlm & Television
Director known for integrating AI into filmmaking
Pioneer in integrating generative tools into every stage of production
Creative Director at Loyalkaspar
Worked with major brands like Nike, Old Spice, Bethesda, Call of Duty, Bungie, EA, Xbox, Microsoft, Mountain Dew, and Marvel

Biography

Ben Hansford is a Director and Professor of AI at the USC School of Film & Television. Born in New Orleans, LA, he was raised with a background in film, fine arts, hip-hop, and Dungeons & Dragons.

Hansford is recognized for his sharp comedic instincts, cinematic polish, and pioneering use of AI to elevate filmmaking. He integrates generative tools into every stage of production, from concept to post, combining human storytelling with advanced technology.